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Your agency is on Ergoly with one worker, Nora, who handles account management for two clients, Acme and Globex. Here is a Tuesday.

9:00 — a routine runs

Nora has a routine that runs every weekday morning for each client: pull what moved in the project tracker and post a status note. Nobody asked for it today. It runs because it was scheduled once.

10:40 — a client asks

Daniel at Acme asks for something in the shared channel. Nora answers in a thread, as your agency, from everything it knows about Acme and nothing else.

11:15 — you correct it

You read the thread and want the one-pager shorter. You say so, once. Nora fixes it and keeps the rule.

14:00 — it asks before acting

Nora is set to get approval before anything goes to a client’s mailing list. It drafts, then asks.

16:30 — it hands something off

A question comes up that needs a person. Nora opens a task, hands it to the account lead, and waits. That is the whole loop: routines run, clients ask, you correct, it asks when it should, and it hands off what is not its call. Each of those has a page of its own.

Routines

Tasks that repeat, across clients.

Memory

How a correction becomes a rule, and where it is kept.

Approvals

Asking first, and the record of who decided.

Tasks

Handing work to a worker, or to a person.